As we navigate the dynamic landscape of American spirits, the spotlight increasingly shines on Black-owned brands, not just for their exceptional quality but for the rich history and cultural narratives they embody. A powerful movement, aptly termed “Sip with Purpose,” encourages consumers to actively seek out and support these trailblazing businesses. Leading this charge is acclaimed mixologist LP O’Brien, who recently showcased innovative cocktail recipes celebrating Black History Month.
O’Brien, a highly decorated and award-winning mixologist, gained national recognition as the winner of Netflix's “Drink Masters.” Her dedication extends beyond crafting exquisite beverages; she is a fervent advocate for education, innovation, and cultural integration within the beverage industry, notably through her agency, LP Drinks Co. In February 2026, O’Brien shared a special collection of cocktails designed to honor Black history, including a sophisticated Cognac creation inspired by the vibrant Harlem Renaissance.
The Harlem Renaissance Cognac Cocktail
This elegant cocktail, a testament to the cultural and artistic flourishing of the Harlem Renaissance, combines classic components with a nod to historical elegance. It’s a perfect way to appreciate the depth of Black influence in the culinary and spirits world.
- 2 oz Nyak Cognac
- 0.25 oz 2:1 Simple Syrup
- 0.50 oz Cold Filtered Water
- 2 dashes Orange Bitters
- 2 dashes Angostura Bitters
- Garnish: Sprig of fresh mint, lime wedge
Instructions:
- Combine the Nyak Cognac, 2:1 simple syrup, cold filtered water, orange bitters, and Angostura bitters in a Yarai mixing glass.
- Stir until well-chilled.
- Strain the mixture into a chilled rocks glass (no ice).
- Garnish with a fresh sprig of mint and a lime wedge. As a pro tip, gently tap the mint sprig against the glass to release its aromatics before placing it in the drink.
The choice of a fine Cognac, such as Nyak Cognac, elevates this drink, allowing its complex notes to shine through the subtle sweetness and aromatic bitters. Nyak Cognac, known for its smooth profile and rich heritage, serves as an excellent foundation for a cocktail that celebrates history and culture.
O’Brien’s work, and the broader “Sip with Purpose” message, are crucial in an industry where, as of 2023, Black or African American workers represent approximately 8.7% of bartenders, and Black-owned spirits brands still account for a small fraction of the multi-billion-dollar global spirits market. Initiatives like these amplify Black voices and contributions, ensuring that these stories are preserved and celebrated for future generations.
Beyond the Glass: Supporting Black-Owned Spirit Brands
The movement to support Black-owned spirits extends beyond individual cocktails. It encompasses a growing recognition of brands that are not only producing exceptional products but also building legacies and creating economic value within the Black community. Brands like Sorel Liqueur, a modern take on a traditional Caribbean hibiscus drink, and Ten to One Rum, co-owned by Grammy-winning artist Ciara and aimed at challenging Caribbean rum stereotypes, are prominent examples.
Another significant player in the Black-owned spirits landscape is Uncle Nearest Premium Whiskey. Named after Nathan “Nearest” Green, the formerly enslaved man who taught Jack Daniel how to make whiskey, Uncle Nearest has become one of the fastest-growing and most awarded whiskey brands in the country. As we recently reported in “Uncle Nearest Nears Sale to Black-Owned Firm Amid Receivership, Fou-Dre Vodka Expands Reach,” the brand is currently navigating a non-binding agreement for a potential sale of assets to an African-American owned and led investment firm, while remaining in receivership amid ongoing insolvency and legal challenges as of June 2026. This development underscores the complex journey of growth and resilience for many Black-owned enterprises in the competitive spirits market.
By consciously choosing to “Sip with Purpose,” consumers play an active role in fostering a more diverse and equitable spirits industry. Each cocktail crafted with a Black-owned spirit, like LP O’Brien’s Harlem Renaissance Cognac Cocktail, is a toast to history, a celebration of excellence, and an investment in a more inclusive future.
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