Est. 2008Spirits

Mishka Premium Vodka

Founded by Russell Fletcher · Allentown, Pennsylvania

The Story

Russell Fletcher

Founder

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Stories about Mishka Premium Vodka

Mishka Premium Vodka Elevates with New Distillery & National Airline Reach

Pennsylvania's first Black-owned distillery, Mishka Premium Vodka, announces significant expansion plans, including a new state-of-the-art production facility slated for completion by March 2026, and celebrates a major milestone with its recent entry into national airline distribution. This move solidifies its growing presence in the American spirits landscape.

From the Encyclopedia

The Emergence of Black Americans in the Vodka Industry

Black Americans' significant contributions to the vodka industry have primarily emerged in the 21st century, marked by pioneering distillers and a growing number of Black-owned brands. This represents a modern reclamation of space in an industry historically challenged by systemic barriers.

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How we know this

On this being a Black-owned business:

“As Pennsylvania's first and only Black-owned distillery, Mishka Premium Vodka is dedicated to our wholesome company culture and community.”

https://www.startengine.com/offering/mishka

On the founding year:

“This Life Forever was founded in 2008 and incorporated in 2012 by Russell Fletcher, CEO and Master Distiller. The company is the first minority-owned distillery in Pennsylvania and is the producer of a grass-roots premium vodka brand, Mishka Premium Vodka.”

https://dced.pa.gov/newsroom/shapiro-administration-invests-175000-in-the-first-minority-owned-distillery-in-pennsylvania/